EveryMatrix has announced that its JackpotEngine platform has been licensed by the Malta Gaming Authority (MGA). With this approval, EveryMatrix will be able to offer and integrate the platform to potentially hundreds of Malta-licensed brands. JackpotEngine is a gamification solution that allows brands to add a configurable jackpot layer to any game or activity.
JackpotEngine is a complete Jackpot Management System that gives operators the control to create, configure, and manage jackpots for any selection of games across any casino vertical and player segment. This platform significantly boosts acquisition and retention rates, creating an incentive for players to remain loyal to a brand for increased retention and lifetime value.
EveryMatrix tested JackpotEngine and compared game session metrics for two like-for-like accounts that compared games before and after they were assigned to a JackpotEngine-powered jackpot. The results were highly positive, with an increase of 25% and 11% of the number of rounds per session and average bet amount, respectively.
Built for regulated markets, JackpotEngine allows users to remain fully compliant and in control of their activities. Operators have complete control over player segmentation, game selection, winning probability, seed amounts, winning cap, contribution distribution, and the split of contribution funding between operators and players. The product is available via EveryMatrix’s CASINOENGINE platform or pure B2B aggregation solution SlotMatrix.
Stian Enger, Head of CasinoEngine, EveryMatrix, said: “The testing we’ve done in the first phase of release has shown exceptional uplift in-game rounds, session times and bet size so we’re confident JackpotEngine will be a game changer.”
“I’m delighted with the MGA approval and this will significantly boost the product’s roll out in the months to come.”
