GG.BET, a well-known betting brand in the global market, has confirmed the continuation of its partnership with Team Vitality, an international esports club, into 2024. This extension builds on their successful collaboration, particularly with Team Vitality’s Counter-Strike roster, aimed at contributing to the growth of the esports industry.
The partnership between GG.BET and Team Vitality’s Counter-Strike team began in 2022. Since then, they have jointly executed numerous online initiatives and in-person activations. Notable among these is the integration with the V.Hive mobile blockchain app, which has garnered 80,000 downloads from Team Vitality fans. Additionally, they have organized significant events like the Match of LeGGends — a landmark show match in Counter-Strike history that attracted over 1 million online viewers.
Looking ahead, GG.BET and Team Vitality are set to launch a series of online projects and major offline events. These initiatives are designed to engage supporters of the esports club and fans of Counter-Strike, along with other gaming disciplines, with the overarching goal of further popularizing esports on a global scale.
GG.BET press office: “Since we first joined forces, GG.BET has supported Team Vitality all the way to the top. The team has won major tournaments, including the CS:GO BLAST.TV Paris Major 2023, and finished last season as the strongest team on the planet. In 2023, our projects engaged over 150 million fans on social media, and our work has inspired and motivated other market players to do more to support the esports industry. In 2024, we’re setting ourselves new goals, and we’ll be taking the strategic partnership between GG.BET and Team Vitality to new heights!”
Nicolas Maurer, CEO of Team Vitality: “We are very pleased to extend and expand our partnership with GG.BET, a major player in the esports scene. From the very beginning of our cooperation, it was all about having fun and creating unmatched experiences for all the Counter-Strike fans. Like our meet & greet event in Rio, which gathered over 3.5 million reach, and the unforgettable show match against NAVI. We’re looking forward to unveiling the exciting projects we’ll be putting in place over the next two years, to make the CS community shine and grow.”
