The Omnichannel Journey: Road to Success via Your CRM

Understand how the future of player engagement will maximise your customer lifecycles

As regulations around the world continue to evolve and exciting new markets open up to the world of online, the opportunities for growth are abundant. However, many operators still face the challenge of understanding how to cross-sell and sustainably extract maximum value from their communities.

This in-depth panel session will look at the power of CRM and Gamification, exploring how they can be used as powerful tools to provide a ‘best in market’ experience for your customers.

What will I learn by registering to view this free session?

• How gamification can extend player life cycles

• How to increase player retention and minimise churn

• How the future of CRM will impact your player engagement

• The most powerful bonus alternatives

About the Series:

The iGF Virtual RoundTable series provides a design-led learning experience for speakers and viewers alike, based on some of the most crucial challenges impacting the gaming industry. Each edition brings together the greatest minds in the industry to navigate the future of gaming in a peer on peer thought leadership environment.

Some of our previous speakers include leaders from: Betsson, Bally’s, 888, Wynn Resorts, Playtech, Lottoland, Betway, Hero Gaming, Parimatch, Betcris, ApuestaTotal, Betwarrior and many more!