QTech Games has appointed Joel Anyaegbu as Sales and Account Manager for West Africa as part of its continued effort to strengthen its commercial presence across the African iGaming market.
Anyaegbu previously served as Commercial Manager at SIS (Sports Information Services), where he focused on business development and regional expansion across West Africa, promoting content covering racing, esports and numbers-based games.
His earlier experience includes positions at Betbonanza and Winners Golden Bet, providing him with knowledge of local market operations and player behaviour within the regional iGaming sector.
At QTech Games, Anyaegbu will be responsible for expanding the company’s footprint across West Africa and supporting growth initiatives alongside recent hires covering East Africa. He holds a master’s degree in marketing and brings over seven years of experience spanning iGaming, telecommunications and fintech.
The appointment forms part of QTech Games’ broader strategy to increase its reach in emerging markets and strengthen relationships with operators seeking aggregated gaming solutions tailored to regional requirements.
QTech Games CEO, Philip Doftvik, said: “Joel joins our sales ranks at an exciting time, as we bid to double down on our wider African gains in the West. His network and knowledge in local players will play a key role, while his track record across a host of business-development roles has already demonstrated his sales nous and strategic thinking.
“This proven commercial acumen in West Africa will be a true asset to our growing Africa team. So, we’re thrilled to already have him onboarded and off to a quick start.”
Joel Anyaegbu added: “QTech Games is a company I’ve long admired, and I’m truly excited about the innovations they continue to bring to the igaming industry, such as their breakthrough QTech Hybrid software service, which is seamlessly joining up the African retail domain with online.
“I’m particularly inspired by how QTech simplifies access to high-quality gaming content, integrating through one single and seamless API. It’s a smart and powerful solution that truly sets us apart. I look forward to connecting with clients and partners across the region to share how QTech’s aggregation platform can help elevate their offerings and unlock new opportunities in the gaming space.”