iGaming operator bet365 has extended its partnership with slot developer Wazdan to include the New Jersey market, marking the latest phase of their ongoing collaboration. This development will make a range of Wazdan’s slot titles available to players in the state through bet365’s online platform.
The rollout includes several recent releases such as 36 Coins™ Grand Gold Edition, Sizzling Eggs™ Grand Platinum Edition, and 30 Coins Grand Gold Edition, alongside other titles from Wazdan’s existing portfolio. These games incorporate proprietary features including Cash Infinity™, Hold the Jackpot™, and Collect to Infinity™, which have been developed to enhance gameplay engagement and session longevity.
The move follows previous deployments of Wazdan content on bet365’s platforms in other regulated igaming jurisdictions, including the UK, Bulgaria, Greece, and Ontario. The New Jersey launch further expands Wazdan’s North American footprint, adding to its activity in Michigan and West Virginia.
This agreement reflects a broader trend of established European igaming suppliers securing market share in U.S. states with approved online casino regulation, while operators like bet365 continue to deepen their localised content offerings through selective partnerships.
Izabela Słodkowska-Popiel, Head of Account Management for North and Latin America at Wazdan, said: “bet365 is a highly valued partner with whom we’ve established vast projects across key regulated markets. Our launch in New Jersey marks another major milestone in a state that shows rich demand for captivating iGaming content.
“We’re excited about the road ahead and look forward to strengthening our global collaboration with bet365 in both existing and emerging jurisdictions, as we continue to offer premium gaming experiences.”
A spokesperson from bet365, added: “We are delighted to partner with Wazdan to bring their exceptional portfolio of games to our players in New Jersey.
“This launch is another significant step in our continued North American expansion, and we look forward to building on our flourishing partnership.”
