BGaming has partnered with Brazilian influencer Jon Vlogs, who has been appointed as the supplier’s LATAM brand ambassador from July 2025. The collaboration includes support for Vlogs’ “BDJ na Amazônia” project, which combines entertainment and education to raise awareness of environmental and social issues among younger audiences.
As part of the initiative, Jon Vlogs streamed gameplay featuring BGaming’s Aztec Clusters, drawing parallels between the title’s themes and his journey in the Amazon. In addition, BGaming donated €5,000 to Instituto Onça-Pintada, a Brazilian organisation dedicated to jaguar conservation and scientific research.
The partnership aligns with BGaming’s wider efforts to expand its presence in Latin America while supporting local community and environmental projects linked to its igaming activities.
Kate Puteiko, CMO of BGaming, said: “Our partnership with Jon Vlogs goes far beyond traditional brand ambassador deals. It’s a testament to our commitment to social responsibility, the environment, and Brazil.
“The ‘BDJ na Amazônia’ project aligns perfectly with our values at BGaming, and we are proud to be able to make such a positive impact and to help preserve Brazil’s natural heritage.”
Jon Vlogs said: “I’m extremely excited to partner with BGaming. They are always striving to go beyond, also trying to make a positive impact in Brazil, and this collaboration is a perfect example. Being able to continue my passion for playing while on a mission to help the Amazon is a huge win for me, and I’m grateful to BGaming for giving me the opportunity to do so. This is just the beginning of what promises to be a really exciting and productive partnership.”
