Esportes da Sorte has expanded its igaming content portfolio through a partnership with RubyPlay, strengthening RubyPlay’s distribution footprint in the Brazilian market.
The launch includes a range of RubyPlay titles such as Mad Hit® Diamonds and Mad Hit® Mr Coin, alongside content from Koala Games, RubyPlay’s market-focused studio. Koala Games titles now live with Esportes da Sorte include Voltage Blitz® Rapid, 3 Big Barrels® Buffalo and Voltage Blitz® Vortex, extending the operator’s online casino offering with additional slot content tailored for local audiences.
The agreement forms part of RubyPlay’s broader expansion strategy within Brazil’s regulated igaming environment and is also being rolled out across the wider Esportes Gaming Brasil group. This includes additional launches with group brands LOTTU and OnaBet, further increasing RubyPlay’s market coverage in the country.
Brazil has become a focal point for suppliers and operators as the market transitions toward a fully regulated framework, prompting increased activity around localised content and compliance-aligned distribution. RubyPlay has focused its regional approach on deploying studio-led content designed for specific market preferences, while partnering with licensed operators to scale reach.
For Esportes da Sorte, the integration adds new third-party content to its igaming catalogue as it continues to broaden its online casino proposition. For RubyPlay, the partnership extends its presence in one of Latin America’s largest igaming markets and supports its objective of growing through operator partnerships across regulated jurisdictions.
The collaboration reflects an ongoing trend in Brazil’s igaming sector, where operators are sourcing additional supplier content to diversify game libraries and support competitive positioning in a rapidly developing market.
Dima Reiderman, CCO at RubyPlay, said: Brazil is a central part of our growth strategy, and working alongside an influential operator like Esportes da Sorte marks an important milestone in our growth strategy.
“Their firm regional presence, paired with our localised, high-performing content, creates a powerful proposition that we believe will resonate strongly with players.”
Hugo Baungartner, CBO at Esportes da Sorte, added: “We are committed to offering our players engaging, high-quality gaming experiences, and partnering with RubyPlay represents an important step forward in that journey.
RubyPlay’s strong focus on Brazil and its investment in truly localised content make them a highly valuable partner, giving us confidence in the long-term success of this collaboration and in our continued growth within the regulated market.”
