B2B PR and marketing agency GameOn has launched a new intelligence and research division, GO Intel, aimed at providing iGaming operators and suppliers with actionable market insights to support commercial growth.
The new service combines industry knowledge with AI-driven analysis to deliver regular intelligence reports, quarterly updates, competitive benchmarking, and tailored research projects. GO Intel’s offer includes bi-monthly reporting, trend forecasting and customised studies developed in collaboration with clients to address specific business needs.
The first three reports will be published ahead of the SBC Summit Lisbon, covering Africa’s regulated iGaming landscape, the regulatory outlook in Alberta, France and Finland, and a comprehensive review of the virtual sports market in Latin America. Each report will feature expert commentary and industry perspectives.
GameOn said the launch of GO Intel is intended to help clients gain a competitive edge in rapidly evolving regulated markets, with more reports scheduled throughout the year.
Sarah Blackburn, Director of GameOn, said: “The iGaming landscape is constantly evolving, and companies need more than just data to remain competitive. They need intelligence and an actionable strategy.
“With GO Intel, we can equip our clients with the precise, strategic analysis they need to gain an edge. Through a combination of industry strategists and AI-powered research, we will be able to deliver timely and relevant insights that will help our partners make the best decisions.”
Alex Wilson, Head of Marketing Division at GameOn, said: “Intelligence is an incredibly valuable currency in the iGaming industry. Whether it’s understanding player behavior and identifying product opportunities or gaining valuable insights into a newly regulated market, this kind of information can be a real difference-maker in such a competitive landscape. At GameOn, we are committed to providing a full-service solution to our clients, and GO Intel is the next stage in that evolution.”
