NuxGame Integrates MAP to Elevate Affiliate Program Performance


NuxGame, a prominent iGaming platform specializing in online casinos, sports betting, and casino aggregation, has partnered with MAP™, a leading affiliate tracking provider, to enhance its affiliate program with advanced tracking and marketing capabilities.

The integration with MAP™ delivers sophisticated solutions to NuxGame’s platform, allowing operators to better control and monitor affiliate traffic and performance. The platform now supports advanced tracking features such as inbuilt S2S/Postback tracking, enabling operators to optimise affiliate campaigns with increased accuracy and effectiveness.

As a result of this partnership, NuxGame’s clients gain access to a comprehensive suite of affiliate management tools. These include advanced reporting features, customizable commission structures, and multi-level user access to manage permissions. This level of flexibility enables operators to efficiently manage partnerships and improve campaign performance across global markets.

In addition, the integration introduces features such as promo codes, QR code tracking, and multi-lingual support in over 20 languages, ensuring seamless localization for affiliates in various regions. Operators can also take advantage of multi-level marketing (MLM) functionality, customizable affiliate strategies, and self-invoicing systems to streamline commission payments.

With these enhancements, NuxGame continues to provide its clients with the tools they need to effectively manage and scale their affiliate programs in the competitive iGaming landscape.

Denis Kosinsky, VP of Operations at NuxGame, said: “Partnering with MAP significantly enhances our affiliate management capabilities, giving our operators the tools to track, analyse, and optimise affiliate traffic more efficiently.

“With this integration, our clients can manage their affiliate programs in a more streamlined and flexible way, while driving more value from their affiliate partnerships.”

Santosh Jain, CEO at MAP™, said: “Reinforcing our commitment to providing a best-in-class service, this partnership with NuxGame ensures that operators have access to cutting-edge affiliate management tools designed to optimise their business strategies in an ever-evolving iGaming landscape.

“By working with NuxGame, we empower operators with a state-of-the-art platform that enhances the efficiency, transparency, and scalability of their affiliate programs, allowing them to drive growth and maximise ROI.”

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