Playbook Fusion Debuts in the Netherlands with Bingoal

Bingoal has become the first operator in the Netherlands to launch Playbook Football™, a real-money virtual football management betting game developed by Playbook Fusion.

Bingoal, a Belgian brand with more than 30 years of experience in casino and sportsbook operations, has extended its portfolio in the Netherlands by adding the new title to its casino and sportsbook offerings.

Playbook Football allows players to build teams, place bets, earn in-game rewards, move through divisions, and compete on leaderboards. The format combines betting with elements of football management gaming, creating a hybrid experience that blends traditional sports wagering with interactive gameplay.

Bingoal.nl customers are the first in the Dutch market to access the product, which has already delivered strong engagement and retention metrics for operators in other regions. The launch supports Bingoal’s strategy of broadening its iGaming portfolio in regulated markets while Playbook Fusion continues its rollout of new formats designed to connect sports betting and gaming audiences.

Steve Rogers, CEO/Founder at Playbook Fusion, said: “Bingoal is a forward-looking operator that understands bettors are seeking next-gen experiences built around interaction, skill development and ownership.

“We are thrilled to have launched Playbook Football™ in the Netherlands with them and to be able to provide their players with this immersive experience.

Dany Salmon, Casino Product Manager at Bingoal, added: “We are committed to bringing the new and exciting experiences to Bingoal players, and that’s why we wanted to be the first to launch Playbook Football™ in the Netherlands.

“This is a unique concept that offers gamification and persistence that our bettors are seeking, and we are confident that it will resonate well with our player base across Sports and Casino verticals”.

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