SportPesa has entered into a partnership with content supplier Booming Games to strengthen its igaming offering across African markets. The collaboration will see Booming Games’ portfolio of slot titles integrated into SportPesa’s platform, expanding the range of games available to its players.
Through the agreement, SportPesa users will gain access to a selection of Booming Games’ releases, including titles such as Burning Classic, Gold Gold Gold, TNT Bonanza, and Cash Pig. The partnership also introduces additional games from the supplier’s wider catalogue, including Ronaldinho Spins, Power of the Vikings, and Buffalo Hold and Win.
The move supports SportPesa’s ongoing efforts to diversify its igaming content and enhance player engagement through collaborations with established providers. For Booming Games, the deal represents a step towards broader distribution across the African igaming sector, a region viewed as one of the industry’s fastest-growing markets.
Both companies have stated that the partnership aims to deliver a more comprehensive and locally relevant online gaming experience while contributing to the continued expansion of regulated igaming in Africa.
Solomon Godwin, Head of Africa at Booming Games, expressed his enthusiasm: “We’re delighted to continue our expansion in the African betting markets, and SportPesa’s strong and trusted brand will only enhance these possibilities. Our slot offerings are as wide-ranging as they are high quality, providing exceptional entertainment and sustainability for their customers. We believe we can offer real value to African players.”
Paul Wilson, Senior Product Manager at SportPesa, added: “We are very happy with the new partnership with Booming Games. Offering their immersive, dynamic, and vibrant games to our customers in Kenya, Sportpesa Tanzania, and around the globe on our platform is exciting. Booming Games’ titles will be a great addition to our market-leading casino lobby, and I’m sure our customers will enjoy playing them.”
