Spotlight Sports Group has entered into a partnership with Liderform, Turkey’s leading horseracing information platform, to supply comprehensive US racing content to Turkish audiences. The agreement marks an extension of Spotlight Sports Group’s international distribution of its racing data and analysis.
Through the partnership, Liderform users will gain access to US racing coverage including expert comments, detailed verdicts and professional ratings. The content will be integrated across Liderform’s digital channels and made available to its established horseracing community.
Liderform is recognised in Turkey for providing racecards, tips and racing information, positioning itself as the country’s primary source of data for bettors and fans. The addition of Spotlight Sports Group’s US content extends the range of international racing information available to its users.
Both companies have indicated that the agreement forms the basis for a wider strategic collaboration, with potential to expand content distribution and explore new territories. The partnership is live immediately, with Spotlight Sports Group’s US racing coverage now accessible to Liderform’s audience.
“Racing Post are amongst the most widely recognised names for trusted horseracing insights worldwide, and that includes here in Turkey,” said Alper Kahraman of Liderform. “We are delighted to be partnering with SSG for the provision of US content. This collaboration will significantly enhance our offering to Turkish racing fans, providing them with the same high-quality analysis and expertise that Racing Post is known for globally. Our users will now have access to unparalleled insights into American racing, backed by decades of Racing Post expertise.”
James Fitzpatrick of Spotlight Sports Group commented: “We’re very excited to see our best-in-class horseracing content live in the Turkish market, as we continue to increase our global racing footprint. Liderform have been a pleasure to work with, and their reputation as Turkey’s leading racing information source made them the ideal partner for this expansion. We look forward to building on this relationship and exploring further opportunities to bring Racing Post’s expertise to racing fans across new territories.”
