Total Performance Data (TPD), a global provider of live horse racing data, has secured a flexible debt facility from BPC UK Lending DAC, a division of Beach Point Capital UK, to support its ongoing expansion efforts. The funding agreement is expected to accelerate TPD’s investment in advanced technologies and global infrastructure, including further development of its In Play AI model.
Beach Point Capital UK specialises in growth lending to UK-based SMEs, with a focus on supporting business expansion, acquisitions, and management buyouts without equity dilution. Its familiarity with the sports data and betting sectors positioned it as a strategic match for TPD’s next phase of growth.
The financing partnership was facilitated via the FundFlow.AI platform, which distributed the proposal to more than 80 funds using automated fundraising technology.
TPD has recorded sustained annual revenue growth of over 40% and has expanded its data coverage to 14 countries, tracking approximately 7,000 horses weekly. The provider’s proprietary sensor-based tracking system continues to generate high-frequency performance metrics, supporting both fan engagement and real-time wagering innovation.
The company plans to direct a significant portion of the funding toward scaling its data science capabilities. Its updated In Play AI model—now operating with less than 1% of the resources of the previous version—has contributed to over £50 million in new in-play betting turnover across leading igaming operators including Entain, William Hill, Sky Bet, BetVictor, and BoyleSports.
TPD’s growth strategy also includes further advances in sensor fusion technology, as well as onboarding additional racetracks following a 2024 expansion that added 28 new venues. The firm currently employs more than 25 full-time staff, with over 100 personnel managing the tracking system globally on a weekly basis.
Will Duff Gordon, CEO of TPD, said: “We’re delighted to partner with Beach Point Capital UK who impressed us greatly with their streamlined decision making, collaboration and how quickly they deeply understood the strength of our business. We look forward to working with Seth and Shane over the years ahead. We also found the FundFlow.AI platform an excellent aid that undoubtedly saved management time and led to the best possible outcome.”
Seth Vaughan for Beach Point Capital UK, commented: “Will and the team at TPD have created a uniquely positioned sports data business, working with numerous partners in the racing industry to enrich the offering to existing fans and grow the appeal to new ones. The business has demonstrated excellent growth and we’re excited to be supporting them on the next phase of their journey.”
George Van Dorp for FundFlow.AI added: “TPD is the global leader in real-time horse racing telematics, attracting strong interest from venture lenders across the UK and internationally to support the company’s next growth phase. We’re thrilled TPD used the FundFlow.AI platform to manage their venture debt raise, and that our matching engine connected them with Beach Point, the ideal partner given their global reach and experience with the sports data sector.”
