1/ST CONTENT has expanded its South American racing portfolio through a new agreement with Club Hípico de Santiago, Chile’s oldest racetrack, via its partnership with American Racing Channel (ARC). The deal extends 1/ST CONTENT’s distribution reach across Latin America, adding to its growing roster of international racing rights.
Club Hípico de Santiago hosts several major events, including the Clásico El Ensayo, South America’s first stakes race and one of the continent’s most prestigious Group 1 contests. The race, scheduled for October 31, 2025, marks the opening leg of the Chilean Triple Crown and ranks among the oldest in the Americas, alongside the King’s Plate, Travers Stakes, and Belmont Stakes.
Live racing from the track takes place every Friday, on alternating Mondays, and selected Sundays, with each meeting typically featuring 18 competitive races. The partnership enables 1/ST CONTENT to enhance its broadcast portfolio with a diverse schedule of live racing designed to complement global time zones and deliver fast-settling betting opportunities.
By integrating Club Hípico de Santiago into its existing network, 1/ST CONTENT continues to strengthen its presence across the Americas, offering its global partners premium, localized racing coverage through its established distribution infrastructure.
Simon Fraser, Senior Vice President International at 1/ST CONTENT, said: “1/ST CONTENT was thrilled to leverage our existing partnership with American Racing Channel to add another elite racecourse to our growing portfolio across Latin America. We are dedicated to igniting horse racing across the Americas in a competitive sportsbook landscape, and ARC is taking us to more and more countries with a strong racing heritage. Chile and Club Hípico de Santiago constitute a perfect model of that history, and it’s another validation of our commitment to returning more value to racing’s key stakeholders than any other distributor from our truly global network.
“Furthermore, working with our alliance partners at Racing1 – the recently formed complete service hub for international racing – we are now able to distribute this content more broadly than ever before. Indeed, racing from Latin America is a great way to help global operators engage new and underserved audiences by delivering 24/7 horse racing. We can also provide a more educational service and supporting marketing structure around this content in order to make it easily intelligible to both seasoned fans and unfamiliar audiences.”
Pablo Kavulakian – President of American Racing Channel (ARC), said: “We’re delighted to have secured the international rights for Club Hípico de Santiago, particularly with the Clásico El Ensayo later this week. Fixed-odds distribution, including reliable early and live shows, from our good friends at 1/ST CONTENT will really enhance this partnership. Our long-term relationship with the Chilean racing industry is underscored by a steadfast pledge to drive new betting revenues, and focus more eyeballs on this sometimes-overlooked jurisdiction which dependably produces competitive fields. And this latest deal demonstrates that collective commitment.”
“Remember, horse racing already benefits from a strong history and robust following across Chile and proximate countries like Brazil, Argentina, Uruguay and Peru, which have produced some high-quality thoroughbreds, trainers and, above all, jockeys who have regularly plied their trade in the States as well.”
Enzo Yacometti, General Manager at Club Hípico de Santiago, added: “Clásico El Ensayo is our international shop window, so we’re thrilled to have this new global distribution agreement in place with two progressive thinkers and actors for the sport’s future sustainability in ARC and 1/ST CONTENT. It is the longest-running Classic in Latin America and a vibrant example of our shared racing industry across the Americas here at Club Hípico de Santiago.”
