Abelson Sports has expanded its igaming trading capabilities with the appointment of Mikey Mumford and Richard Evison as Senior Football Traders. The hires bring a combined 35 years of experience to the company’s football data and pricing operation.
Mumford previously held a senior role at Sky Bet, contributing to the development of key products such as RequestABet and BuildABet, as well as supporting the brand’s broader football strategy tied to its English Football League sponsorship. Evison, who also spent more than two decades at Sky Bet and its predecessor Surrey Sports, led on pre-match and ante-post football trading and helped shape transfer and manager markets.
The appointments form part of Abelson Sports’ wider growth strategy as it develops its ODDS, DATA and TECH verticals to meet increasing demand across the igaming sector for player props and stats-driven football markets from tier-one operators.
Jeevan Jeyaratnam, Chief Betting Officer at Abelson Sports, said: “We are delighted to welcome Rich and Mikey to our team.
“Their experience, particularly in building and managing player props at Sky Bet, will prove a tremendous asset to both our internal teams and our customers as we continue to scale our football props offering.”
Mikey Mumford, Senior Football Trader at Abelson Sports, commented: “Having worked alongside Abelson for over a decade in various roles, their attention to detail and unrivalled player markets coverage has consistently helped elevate football betting propositions as SGMs and player prop markets continue to shape the future of sports betting.
“There are strong opportunities for growth in stats-based markets and I’m delighted to be joining the team at Abelson Sports at a time when they continue to evolve and expand their product offering.”
Richard Evison, Senior Football Trader at Abelson Sports, added: “I’ve been lucky enough to see the industry change a lot over the years.
“I’m really excited to bring that experience into a new environment and be part of what’s next at Abelson.”
