Altenar Launches Bet Cards Display Feature

Altenar has introduced a new Bet Cards feature aimed at improving promotional display and user interaction across its sportsbook and igaming technology platform. The feature allows operators to curate and promote specific selections, including both boosted and non-boosted bets, through dedicated visual placements.

Bet Cards enable operators to organise custom bet lists within the sportsbook interface, providing greater flexibility and visibility for selected markets. This includes enhanced promotion of Bet Builder selections and other curated markets that can be displayed through existing Altenar widgets.

The current version of Bet Cards supports single and pre-built selections. Future developments will expand the feature to include multiple bet types and enable integration with Altenar’s Tipster Module. Plans also include automation via Altenar’s Intelligence Services, reducing manual intervention and streamlining the process of bet curation.

This feature forms part of a wider strategy by Altenar to expand its igaming product suite, focusing on adaptability and ease of deployment for operators seeking to enhance user engagement and promotional effectiveness.

Dinos Doxiadis, Director of Product – Sportsbook and Data at Altenar, said: “The introduction of Bet Cards reflects our commitment to giving operators greater flexibility and creative control over how they promote betting content. By simplifying the display of both boosted and curated selections, Bet Cards not only enhance the user experience but open up new possibilities for engagement.

“This is the start of our work to enhance Bet Cards to ensure our partners stay ahead in delivering the most personalised, high-impact sports betting experiences.”