BETER and FeedConstruct Forge Strategic Partnership in Content Distribution

BETER, a renowned provider of betting content and data solutions, has entered into a significant distribution agreement with FeedConstruct, a leading data provider specializing in sporting events.

Under the terms of the partnership, FeedConstruct has integrated BETER’s comprehensive esports and sports content, including its highly accurate Esports Odds Feed, into its renowned Odds Aggregation Platform.

Key Highlights of the Partnership:

• Integration of Premium Esports Content: FeedConstruct now offers direct access to BETER’s flagship ESportsBattle tournaments, covering popular titles such as eFootball, eBasketball, and eHockey. This integration allows operators immediate access to over 35,000 monthly esports events, each offering up to 50 markets and boasting an average operator margin of 7.5%+.
• Expansive Sports Portfolio: The partnership includes BETER’s sports content, featuring renowned tournaments like the Setka Cup in table tennis and the BSKT Cup in basketball. Collectively, these events generate more than 11,000 monthly betting opportunities for sports enthusiasts.
• Comprehensive Betting Opportunities: Bettors will have access to a combined total of over 46,000 fast-paced esports and sports events per month, all equipped with 24/7 live streaming, real-time data updates, and competitive odds.
• Enhanced Esports Odds Feed: FeedConstruct integrates BETER’s Esports Odds Feed, offering odds across 450+ global tournaments and more than 40,000 live and pre-match events annually. These odds are meticulously calculated using official data sources and expert trader insights, covering popular esports disciplines like CS:GO, Dota 2, LoL, and Valorant.
• Streamlined Access and Efficiency: FeedConstruct’s Odds Aggregation Platform simplifies the betting experience for operators worldwide by providing a unified access point to comprehensive odds data. This integration eliminates the need for multiple interfaces, ensuring seamless and efficient coverage across a wide range of sports and esports markets.

This collaboration underscores both companies’ commitment to enhancing the betting experience through innovative technology and expansive content offerings. It positions FeedConstruct’s platform as a robust solution for operators seeking to diversify and enrich their igaming offerings with premium esports and sports betting content.

Gal Ehrlich, CEO of BETER, said: “We built a reputation as an in-demand provider that offers the most engaging fast-paced content in the market via our ESportsBattle and Setka Cup tournaments, which is why tier-one companies such as FeedConstruct partner with us.

“This collaboration will grant all existing FeedConstruct customers instant access to BETER’s fast-paced content without the need for any additional integrations.

“This partnership represents a significant milestone for us. By combining BETER’s cutting-edge content with FeedConstruct’s innovative platform, we provide our mutual clients with the ability to reduce the integration pain of backlogged pipelines with unparalleled and seamless access to a diverse and dynamic betting experience.”

Narek Harutyunyan, CEO at FeedConstruct, added: “It’s a great opportunity to enter into this partnership with BETER, a trusted esports and sports content provider. By leveraging FeedConstruct’s innovative Odds Aggregation Platform, BETER will be able to seamlessly distribute their esports and sports offerings to a wider global audience. This collaboration highlights our strength in delivering cutting-edge, scalable technology that empowers content providers and operators alike. We believe that this partnership will not only enhance BETER’s presence in the industry but also provide greater value to our clients by offering a more diverse and dynamic betting experience across markets worldwide.”