BETER, a prominent provider of fast-betting content, data, and live streaming for esports and sports, secured two major awards at ICE Barcelona, further solidifying its position as a leader in the iGaming industry.
At the International Gaming Awards, BETER was named eSports Innovator of the Year. The judges recognized the provider’s next-generation esports betting product suite, which includes its proprietary ESportsBattle tournaments and the Esports Odds Feed, powered by official data.
In addition, BETER received the Safer Gambling Award at the European iGaming Awards, commended for its commitment to integrity and its strict adherence to fair play standards. The award highlighted BETER’s dedicated Integrity team and its comprehensive approach to monitoring, prevention, and education for athletes.
BETER’s Integrity team plays a key role in ensuring its in-house events meet the highest standards, employing best practices as outlined in the company’s integrity policy. This includes 24/7 monitoring, collaborations with law enforcement, sporting bodies, and federations. As a result, over the past year, only 0.02% of matches across BETER’s entire content offering were flagged as suspicious.
Gal Ehrlich, CEO of BETER, said: “ICE Barcelona has been a huge success for BETER, and what better way to round off the event than with two major award wins.
“We are proud to receive the eSports Innovator of the Year award, which recognises our pioneering fast-betting products, especially our ESportsBattle tournaments.
“Integrity is always a priority for us, and through our dedicated team, we not only protect bettors but also ensure the highest level of integrity in the tournaments we run. Being recognised for our work in the area of Safer Gambling was a proud moment for the entire team.
“These award wins set BETER up for a big 2025, and we look forward to continuing the incredible growth trajectory we’ve been on for the past couple of years as the demand for fast-betting content—as well as its reliability and fairness—continues to grow.”
