LeoVegas Group has announced a new multi-year partnership with Premier League club Wolverhampton Wanderers F.C., designating BetMGM as the club’s Official European Betting Partner. This collaboration builds on the existing relationship, which began in the 2023/2024 season, aimed at enhancing international brand awareness for the Group’s brands.
Under this agreement, BetMGM will be prominently featured on Wolves’ double-row pitch-side LED advertising system, static branding sites, and media interview backdrops at Molineux Stadium and the Sir Jack Hayward Training Ground during the 2024/2025 and 2025/2026 seasons.
Russell Jones, GM Marketing & Commercial Growth at Wolverhampton Wanderers F.C. said “We’re delighted to announce this partnership with BetMGM UK, and thank them for their support as we head into the 24/25 Premier League season.
“Their support is invaluable to the club as we look to expand our portfolio of commercial partners and we look forward to working with the BetMGM team over the next two seasons.”
Sam Behar, UK Director BetMGM, said “It’s been almost a year since we started collaborating with Wolves, and we are very excited to continue this successful, awareness-boosting partnership for the next two years. Wolves are one of the most established clubs in the Premier League, and we can’t wait to see them in the first game of the season against Arsenal in August!”
