BetStarters Partners with Smartico.ai to Boost iGaming Engagement


Smartico.ai, a specialist in CRM automation and gamification, has formed a partnership with BetStarters, an emerging leader in iGaming technology, to introduce advanced engagement tools for BetStarters’ client platforms. Through this collaboration, BetStarters’ customers will gain access to Smartico’s real-time, data-driven CRM and personalized gamification features, all tailored to increase player engagement and satisfaction.

The integration will allow BetStarters’ clients to design more immersive and customized player experiences. By leveraging Smartico’s CRM automation, operators can implement gamification elements such as leaderboards, loyalty programs, and interactive missions aimed at enhancing user engagement and minimizing player churn. This suite of features is anticipated to streamline operations for BetStarters’ partners, ultimately supporting a rise in lifetime player value and creating more engaging iGaming environments.

Yuval Mechoullam, CBDO and Co-Founder of Smartico.ai, said: “Joining forces with BetStarters aligns perfectly with our mission to deliver advanced gamification and CRM solutions to operators looking to optimise player interaction.

“BetStarters’ platform is a powerful engine for growth, and we’re excited to integrate our technologies to offer more dynamic, personalised, and rewarding player experiences.”

Glenn Debattista, COO of BetStarters, said: “Our collaboration with Smartico.ai marks an exciting step forward for BetStarters. As we continue to push boundaries in the iGaming space, this partnership allows us to bring the best real-time engagement tools to our clients, helping them deliver unparalleled player experiences.

“Together, we can help our partners not only meet but exceed their retention and engagement goals.”

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