Catena Media has advanced its transition to a product-first operating model with the appointment of Jasleen Kals as Vice President Product.
This role is part of Catena Media’s strategic efforts to enhance its executive team, aiming to drive the company’s turnaround and accelerate revenue growth in the second half of the year.
Based in California, Jasleen Kals is a customer-oriented product leader with a proven track record in developing and implementing product-led growth strategies at the senior level. She joins Catena Media from Fox Entertainment, where she served as Executive Director of Digital Product and Strategy at TMZ.
Catena Media Interim CEO Pierre Cadena said: “Jasleen has impressive experience in creating and building excellent products and we are delighted she is joining us. Her knowledge, leadership and drive will be central as we embed our new product-focused operating model across the organisation.
“The model will prioritise the development of our best-performing products and create superior user experiences as we position the business to deliver sustainable long-term growth. Jasleen will lead the evolution and growth of Catena Media’s portfolio of outstanding assets and brands to enable us to unlock their full potential.”
