Cherry Play Appoints Olga Bajela as CEO


Cherry Play, a new game studio poised to make waves in the iGaming sector, has announced Olga Bajela as its Chief Executive Officer.

Olga Bajela’s ascent in the industry has been notable, progressing from executive roles to Chief Commercial Officer at Stakelogic before assuming the CEO position at Cherry Play. Her achievements include recognition as Woman Leader of the Year within the industry.

In her new role, Bajela will spearhead Cherry Play’s strategic initiatives, including the launch of its innovative commercial model. Unlike traditional revenue-sharing approaches, Cherry Play opts for a licensing fee structure, enabling operators to integrate and offer its games seamlessly.

Her responsibilities also encompass expanding the management team and attracting top-tier talent to drive rapid growth and innovation within the studio.

Cherry Play aims to disrupt the market by combining this unique business model with a diverse portfolio of engaging slots and casino games. The studio is committed to exceeding expectations for both operators and players alike.

To bolster its market presence, Cherry Play has partnered exclusively with Bragg, a global leader in content distribution networks. Leveraging Bragg Gaming’s technology stack, Cherry Play is set to debut two new slot titles in January, strategically timed ahead of ICE Barcelona.

Olga Bajela, CEO of Cherry Play, said: “Having helped to build and sell Stakelogic I am now ready to take on a new challenge and couldn’t be happier to have been appointed as CEO of Cherry Play.

“Innovation covers so much more than game mechanics and with our unique commercial model, I am confident we are going to disrupt the slot provision space.

“We are focused on producing two great games per month on the powerful Bragg tech stack and already have an incredible team in place who are just as passionate about entertaining players as I am.

“Cherry Play is here to make an impact, and we can’t wait to launch our first title in January.”

Matevz Mazij Chief Executive Officer and Chairman of the Board, Bragg Gaming Group commented: “We’re delighted to welcome Cherry Play as a valued partner to Bragg and look forward to a dynamic and long-lasting collaboration to deliver game-changing, localized online casino content. The Cherry Play team’s extensive experience of the Netherlands-regulated market will undoubtedly benefit Bragg as we continue to expand our strong position in that market.

“Our new partnership with Cherry Play will also allow us to offer some great new online casino content not only to our Dutch operator partners but to those operators in the wider European and RoW markets going forward. I’m excited to view the results,” Mazij added.

Published on: