Future Anthem Surpasses One Billion Game Sessions Analyzed


Future Anthem, an AI and data science entity, has analyzed more than one billion game sessions since its inception in 2019.

The company’s artificial intelligence and machine learning platform accomplished this by processing a data pool of over 100 million hours of game sessions, inclusive of more than 89 billion real-money casino spins.

This milestone underscores Future Anthem’s engagement in AI and data science within the iGaming industry. The company continues to refine their proprietary machine learning models for their product, Amplifier AI, which allows real-time personalization throughout the player journey.

From its launch, Future Anthem has focused solely on real-time personalization using artificial intelligence and machine learning in the iGaming industry. This approach centers on data-driven personalization for acquisition, retention, and player sustainability.

Using Microsoft Azure, Future Anthem has created a data science platform for the gambling industry. The company has processed in excess of 200 billion player transactions and accumulated metadata on over 20,000 casino games.

Future Anthem’s AI has been applied in real-time personalization for several industry players, including Betsson, Big Time Gaming, Blueprint Gaming, and Eyecon.

Future Anthem Chief Data Officer Chris Conroy, said: “Future Anthem continues to grow, develop and reach new heights with our AI products, backed by our incredibly talented team of data scientists, engineers, developers and product managers.

“Operators and suppliers are keenly aware of the importance of integrating the latest technologies into their product offering, and real-time personalisation is at the forefront of these advancements. Reaching one billion game sessions is testament to the hard work of everyone at the company.”

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