Betting brand GG.BET has shared an extensive overview of its 2024 activities through a video recap and article published on Esports Insider. This showcase provides a detailed look at the brand’s key initiatives, insights, and accomplishments within both the esports and sports sectors.
GG.BET has built a reputation for its innovative approach to sponsorships, frequently partnering with leaders in the esports industry to deliver unique experiences for audiences. The brand continued to pursue this strategy in 2024, emphasizing engagement and interaction with fans.
One of the notable highlights of the year was GG.BET’s collaboration with the organizer of a major Counter-Strike 2 tournament series. As part of this partnership, the brand created the GG.BOOTH, a dedicated space at tournament arenas in London and Singapore. This area allowed fans to participate in autograph sessions, create posters, and access exclusive merchandise. Throughout the year, GG.BET and its partners also hosted a range of online activities, giveaways, and produced exclusive content to maintain fan engagement.
In addition to its esports endeavors, GG.BET expanded its focus to traditional sports, marking its debut in the Ukrainian market. The brand formed several key partnerships in the region, including sponsoring Dynamo Kyiv, the most decorated football club in Eastern Europe, during European cup competitions. GG.BET also sponsored the broadcasts of high-profile events such as the Usyk vs Fury boxing match and UEFA EURO 2024 matches.
To learn more about these projects and how GG.BET organized its own show match between legendary esports teams and produced original content, the full recap is available on Esports Insider.