Kambi Group plc has signed a long-term agreement with Glitnor Group to provide its turnkey sportsbook solution across the operator’s multi-brand portfolio in Europe and the Americas.
The deal will see Glitnor transition from its existing B2B sportsbook supplier to Kambi’s full suite of sports betting technology and services. This includes Kambi’s proprietary betting engine, AI-driven trading tools, Bet Builder product, and regulatory compliance framework.
Glitnor’s brands — including Lucky Casino, Happy Casino, Flax Casino and One Casino — will be powered by Kambi’s end-to-end sportsbook offering across regulated markets such as Sweden, the Netherlands and Ontario.
Founded in 2018, Glitnor Group has established itself as a growing multi-brand iGaming operator with ambitions to expand its international presence. The partnership aligns with Kambi’s ongoing strategy to deliver scalable, technology-driven sportsbook solutions to operators across global regulated markets.
Werner Becher, CEO of Kambi, said: “We are incredibly pleased to welcome Glitnor Group to the Kambi network following their decision to switch to our award-winning sportsbook. This multi-jurisdictional agreement is a testament to the strength of our premium Turnkey Sportsbook, proven to deliver cutting-edge technology that drives growth, ensures regulatory peace of mind and creates a world-class betting experience for players.”
Richard Brown, CEO of Glitnor Group, added: “Partnering with Kambi was a clear choice for us as we looked to elevate our sportsbook offering. Kambi’s market-leading technology, proven track record and unrivalled expertise give us the foundation to deliver a premium, seamless sports betting experience to our players. We’re confident this partnership will enable us to achieve long-term success in our core markets.”
