iGaming Select, a new platform focused on igaming technology and product discovery, has launched with the aim of helping operators navigate an increasingly complex supplier landscape.
The igaming platform has been developed by BetComply CMO Martin Hodges, iGP CMO Michael Baker-Mosley and Digital Footprints founders Sharon McFarlane and Steve Lee. It is designed to aggregate and present verified reviews of igaming products, providing operators with structured insights into supplier capabilities.
iGaming Select compiles information on a wide range of igaming solutions, using categorisation and standardised descriptions to allow operators to compare products across different verticals. The platform is intended to address challenges faced by igaming decision-makers, who are often required to assess multiple suppliers offering similar services in a market shaped by extensive marketing activity.
According to its founders, the igaming hub focuses on presenting product information grounded in operational use, enabling operators to assess functionality, integration considerations and potential use cases. The model is positioned to support smaller or emerging igaming suppliers alongside more established providers by placing emphasis on product performance rather than brand visibility.
The launch comes as the igaming sector continues to expand its technology stack, with operators, suppliers and investors seeking greater clarity on which solutions can deliver sustainable outcomes. iGaming Select is expected to evolve as a reference point for product evaluation, contributing to broader discussions around efficiency, scalability and long-term value creation within the igaming industry.
Martin Hodges, Co-Founder at iGaming Select, said: “The way operators select suppliers is no longer working. It has become less about technology and product, and more about visibility, marketing budgets and noise. iGaming Select is founded on the simple principle that great technology should be easy to identify, giving operators a place to evaluate and compare suppliers based on what they actually offer.”
