iGX Event Launches in Geneva, Switzerland


In a dynamic move to reshape the future of digital customer engagement within the online gaming sector, iGX a brand-new forum tailored for Heads of Digital Marketing, Acquisition and Retention is set to take place on April 18-19, 2024, at the esteemed Hotel President Wilson in Geneva, Switzerland.

Built by and for the online gaming community, iGX provides a unique platform for industry leaders, to converge, exchange ideas, and stay at the forefront of gaming evolution. iGX boasts an agenda crafted through 50+ research interviews with foremost industry experts.

This year’s key agenda highlights include:

  • Tailoring Gaming Experiences- Unlock the secrets of player data to craft personalized marketing experiences. Explore strategies for customization across desktop, mobile, and app platforms. Retain and attract gaming enthusiasts with tailored experiences on various devices.
  • Supercharging your Segmentation – Harness the power of Artificial Intelligence (AI) and Machine Learning (ML) to reveal hidden insights in players’ online gambling habits and craft perfect personalized marketing campaigns for individual players.
  • The Evolution of RegTech in Gaming- Stay ahead of global regulatory requirements with minimal resources. Explore the latest RegTech innovations shaping the gaming industry.

About iGX:

As the leading online gaming digital customer experience summit, iGX connects participants to industry leaders, offering a unique opportunity to understand the innovative approaches adopted by top online gaming operators. From panels and presentations to small working groups and workshops, you’ll have endless opportunities to have your most urgent questions answered by the best in the business.

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