Industry Expert Jekaterina Dubnicka to Address Responsible Gambling at SiGMA Europe 2024

Jekaterina Dubnicka, Head of Marketing and Communications at Slotsjudge, is confirmed to speak at this year’s SiGMA Europe, a major gathering expected to attract over 27,000 delegates to discuss key challenges in the iGaming industry. Dubnicka will contribute to the panel on “Promoting Responsible Gambling Through Affiliate Channels,” where she will discuss actionable strategies for creating a safer gaming environment.

Since its inception in 2014 with just over 1,000 attendees, SiGMA Europe has grown significantly, now drawing more than 27,000 participants, 1,000 sponsors and exhibitors, and 550 speakers. As an industry veteran with more than seven years in digital marketing, Dubnicka joined Slotsjudge in 2023 and quickly advanced to Head of Marketing and Communications. She brings a solid academic background with a bachelor’s degree in International Marketing and Advertising, and a master’s in Digital Marketing, enabling her to design impactful brand awareness campaigns.

The “Promoting Responsible Gambling Through Affiliate Channels” panel, part of the “Influencers and Marketing” segment, is scheduled for November 13 at 14:30 on the SiGMA Stage. Dubnicka, a staunch advocate of responsible gambling within the affiliate space, has previously addressed this subject at the European Gaming Congress, Prague Gaming & TECH Summit, and MARE BALTICUM. She emphasizes the essential role affiliates play in fostering safer gambling practices and has developed strategies enabling affiliates to integrate responsible gambling messaging effectively without affecting profitability.

When asked about her appearance on this panel, Jekaterina said: “I’m honoured to have been chosen to participate on a panel that’s tackling a subject I feel strongly about. Responsible gambling practices should be the cornerstone of all gambling-related businesses, and I believe there are actionable changes that can be made to improve the safety of the average player.”