Light & Wonder and Warner Bros. Discovery Expand Licensing Partnership for Online Gaming
Light & Wonder, Inc., a global content aggregation platform, has announced an extended multi-year licensing partnership with Warner Bros. Discovery Global Themed Entertainment (WBDGTE). This collaboration aims to bring top-tier games to online audiences through Light & Wonder’s platform. The partnership kicks off with the introduction of WILLY WONKA™: WORLD OF WONKA, a beloved physical slot machine that has delighted casino-goers for decades.
Under the long-term agreement, Light & Wonder’s in-house game development teams will leverage a selection of highly successful brand licenses from Warner Bros. Discovery Global Themed Entertainment. These titles will span various verticals and reach regulated markets worldwide through the OPENGAMING™ ecosystem.
This expanded partnership represents a significant milestone in Light & Wonder’s omni-channel content strategy, further solidifying its position as a leading global content creator through strategic collaborations.
WILLY WONKA: WORLD OF WONKA will be the first game released as part of this enhanced licensing agreement. This slot game successfully captures the essence of the iconic characters and moments from the beloved 1971 film, “Willy Wonka and the Chocolate Factory,” which has enjoyed immense popularity on casino floors across the United States and globally.
The digital version of the game promises to deliver the same excitement as the original, with plans for its release in the US, UK, and Europe. Additionally, a series of Wonka-themed titles will be featured on Light & Wonder’s content aggregation platform, covering a wide range of iGaming verticals.
Light & Wonder will also bring another well-known land-based hit, THE WIZARD OF OZ™: ROAD TO EMERALD CITY, to the online gaming realm as part of the global licensing agreement. Furthermore, additional branded games from the Warner Bros. Discovery portfolio will follow suit. Multiple Wizard of Oz games are scheduled for release in 2024 and beyond, expanding the offering of captivating titles.
The collaboration between Light & Wonder and Warner Bros. Discovery paves the way for an exciting era of online gaming, bringing beloved brands and immersive experiences to a broader audience worldwide.
Dylan Slaney, CEO iGaming at Light & Wonder, said: “The Warner Bros. Discovery brand portfolio is legendary, and our partnership has led to the creation of some of the world’s most popular casino content, including WILLY WONKA: WORLD OF WONKA.
“To bring this title online for the first time is incredibly exciting and we can’t wait to deliver for our operator partners and their players. This is a huge step forward in terms of presenting our omni-channel vision to the world, as we continue to develop the most entertaining branded content available anywhere on the market.”
