Luckia Launches Playson Content

Playson, a prominent iGaming industry supplier, has expanded its presence in Spain by partnering with Luckia Gaming Group, one of the country’s notable betting and iGaming brands.

Through an integration via Games Global’s aggregation platform, Playson’s Hold and Win portfolio is now available on Luckia’s online casino. This includes popular titles such as Royal Coins 2, Diamonds Power, and Fire Coins. This launch enhances Luckia’s content offering, providing more choices for its players and supporting the operator’s business growth in the online sector.

Founded in 1980, Luckia Gaming Group is a well-established entertainment company in Spain, operating both land-based and online venues. In addition to its presence in Spain, Luckia is also active in Spain, Portugal, Colombia, Mexico and Cameroon.

This collaboration underscores Playson’s adaptability and commitment to developing games that cater to diverse player preferences, thereby strengthening its global appeal.

Paul McInnes, Sales Manager at Playson, said: “We are delighted to provide Luckia with Playson’s premium slot content in the Spanish market through Games Global and this significant milestone represents Playson’s expansion into other regulated markets such as Portugal and the UK, where our strategy is to increase our presence and for which our games portfolio is ideally suited.”

Eloy Fernandez, Head of Product at Luckia, said: “We are so pleased to launch Playson’s award-winning titles and inject even more excitement into our offering. Our players come to us for an enjoyable, well-rounded experience and we know the studio’s omnichannel titles will be a huge hit.

“After analysing player tastes and preferences in detail, we look forward to seeing how much they love these new additions.”

Published on:
fast track