Livespins, the innovative social live-streaming platform that offers an interactive betting experience with prominent streamers, has recently enhanced its commercial team by appointing Marko Erakovic as the Sales Director. The move aligns with Livespins’ continued momentum in forming partnerships with operators at a rapid and widespread scale within the iGaming industry.
Marko comes equipped with an impressive portfolio of 20 years in business development, demonstrating an established history of nurturing relationships, initiating partnerships, and managing international teams across a range of industries. His proficiencies will prove vital to Livespins as it maintains its trajectory of forging operator partnerships and broadening its global footprint.
In his role as Sales Director at Livespins, Marko has been entrusted with shaping the company’s future direction, which includes strengthening and solidifying its stance as the pioneer and uncontested leader in the novel iGaming vertical that it has pioneered. This involves building robust partnerships that will enable Livespins to foster enduring relationships with operators, providers, and streamers, while engaging and captivating new audiences.
Livespins presents a unique online casino experience. Integrated within the online casino lobby, it enables players to follow streamers and bet alongside the unfolding action. This introduces a group bet and shared player experience, complete with extensive social interaction as players can converse with both the streamer and other players.
Being situated within the online casino lobby offers players all the protections mandated by the operator under their local and international licenses. This provides operators with the opportunity to capitalize on the significant demand for streaming content while ensuring regulatory compliance, showcasing the advantages of this emerging trend within the iGaming industry.
Michael Pedersen, Chief Commercial Officer at Livespins, said: “Marko is a fantastic hire and brings experience, a network of connections and passion to the team and the wider Livespins business. He is an absolute professional with a clear understanding of the market and what operators need when it comes to content that will allow them to engage lucrative but hard-to-reach player audiences.
“I am delighted to welcome him to the team and to work closely with him as momentum continues to build behind Livespins and we join forces with more forward-thinking operators, suppliers and steamers across the globe.”
Marko Erakovic, Sales Director at Livespins, added: “I am thrilled to join the remarkable and talented Livespins team and to embark on the next exciting chapter of my career. Livespins has redefined the concept of live entertainment within the online gambling industry, and I’m eager to bring my passion for identifying new opportunities that will turbo-charge growth and enhance our presence in the market.”
