OdiBets Partners with Incentive Games for New Crash Games Suite


OdiBets, one of Africa’s prominent betting operators, has announced a new collaboration with Incentive Games, a renowned B2B games provider specializing in acquisition and retention solutions.

As part of this partnership, Incentive Games will integrate its custom Velocity crash games system into the OdiBets platform, with the launch set for summer 2024.

This release will feature a variety of gaming options, including:

  • Free-to-Play Velocity Crash Game: This allows players to enjoy the thrill of crash gameplay without any financial risk.
  • Pay-to-Play Crash Games: Offering OdiBets customers several exciting crash games with the potential to win cash prizes.

Incentive Games’ developers have carefully designed this suite to align perfectly with OdiBets’ platform, ensuring a seamless player experience. Post-launch, the Incentive Labs team—comprising R&D, data, and AI specialists—will continuously monitor user behaviour and preferences. This ongoing analysis will enable continuous optimization and personalization, providing OdiBets players with an engaging and rewarding crash game experience.

John Gordon, CEO of Incentive Games, said, “We are delighted to partner with OdiBets, a leading force in the African gaming market. Their commitment to providing an exceptional player experience aligns perfectly with our vision at Incentive Games. We’re confident that our innovative crash games will provide an entirely new level of entertainment and help solidify their position as a top gaming destination in Africa.”

Wilson Gichuki, Head of Product at OdiBets, said, “We are thrilled to join forces with Incentive Games. Their expertise in gamification will significantly enrich our platform, offering our users more interactive and enjoyable betting experiences. This alliance aligns with Odibets’ goal to deliver cutting-edge gaming solutions and diversify its entertainment options for its customers and the gaming industry.”

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