nVenue has partnered with OpenBet, a global provider of betting technology and services, to deliver advanced in-play micro-betting markets to operators in the U.S. and globally. This collaboration leverages OpenBet’s Trading System to distribute nVenue’s live micro-betting content, offering operators a new dimension of real-time betting opportunities.
nVenue uses machine learning and AI to generate game-specific odds and pricing in real-time, allowing operators to offer a diverse range of micro-bets. These highly personalized, dynamic markets elevate the in-game betting experience, providing users with more ways to engage with live sports.
OpenBet’s Trading System already offers a wide array of in-demand content, including player props, BetBuilder (Same Game Multis), esports, and virtual sports. With the integration of nVenue’s micro-betting technology, the platform further enhances its offerings for over 200 operator partners worldwide.
The partnership will initially focus on popular U.S. sports, such as the NBA, NFL, and NASCAR, providing operators with access to billions of real-time predictions and thousands of new betting opportunities per event. Bettors can wager on granular, in-the-moment markets such as individual plays, possessions, or kick-offs, setting a new standard for real-time sports betting.
Jeremy Jones, CRO at nVenue, said: “Partnering with OpenBet is a transformative opportunity for nVenue, solidifying our standing as the leading global micro-betting provider in the industry. Through our integration with OpenBet’s Trading System, we look forward to tapping into OpenBet’s operator network and introducing our unique micro-betting capabilities to a global audience. This partnership doesn’t just expand our reach; it validates the importance of delivering real-time, event-specific betting experiences that drive user engagement and growth for operators.”
Sam Depoortere, VP of Platform Products at OpenBet, said: “nVenue continues to lead the charge in the micro-betting landscape, with a truly innovative platform that transforms the user experience globally. The integration with our Trading System is a game-changer. It not only strengthens our ability to deliver the most engaging and in-demand content but also underscores the importance of our Trading System in offering unparalleled, real-time betting experiences that elevate the value we provide to operators and players alike.”
