Pariplay® Enters German Market with ZEAL Partnership
Pariplay®, a subsidiary of NeoGames S.A, has marked its entry into the German igaming market by launching Wizard Games content with ZEAL, Germany’s foremost online lottery operator.
This partnership brings an array of engaging and innovative slots from Pariplay®’s in-house studio, Wizard Games, to German players. The initiative begins with the introduction of the highly popular game, Dragons of the North.
ZEAL, a leader in online state-licensed lottery products, operates through its consumer brands LOTTO24 and Tipp24. The company has recently expanded its offerings to include virtual scratch cards and arcade-style games through ZEAL Instant Games. ZEAL has established a reputation for delivering a smooth, tailored user experience, supported by exceptional customer service.
Pariplay® plans to supply additional Wizard Games titles to ZEAL in the coming months via its Fusion® platform, broadening the entertainment options for players in Germany’s burgeoning market.
The Fusion® platform by Pariplay® encompasses a vast library of over 14,000 games from more than 120 providers. It also includes a range of back-office tools designed to optimize player engagement and retention, such as Fusion Tournaments, Raffle Rocket, and Spin that Wheel.
Pariplay®’s latest collaboration with ZEAL signifies a significant step in its ambition to become a top content supplier globally. This move is part of a series of strategic agreements to distribute content from its Fusion platform to key markets worldwide.
Enrico Bradamante, Chief Commercial Officer at Pariplay, said: “The German market is one of strategic importance for Pariplay, as we continue to expand in regulated markets globally. ZEAL is one of the country’s leading lights and we can’t wait to see how Wizard Games content performs with its players.”
Julian Tietz, Managing Director, ZEAL Instant Games, said: “We are delighted to have another strong partner at our side in Pariplay®, with whom we can further expand our slots offering and strategically grow our business. Pariplay® is renowned as one of the industry’s premier providers and their popular content will help us to further engage with our diverse player base. Through our cooperation, we are proud to be the first operator to bring Wizard Games to the German Market.”
