Paysafe (NYSE: PSFE) has entered into a strategic partnership with Gaming Innovation Group (GiG) (First North: GIG SDB), a prominent B2B technology provider in the iGaming industry. This collaboration designates Paysafe as the preferred payments platform for GiG’s operators across the UK, Europe, North America, and Latin America, utilizing the advanced CoreX platform.
Introduced by GiG earlier this year, CoreX is an AI-driven player account management (PAM) solution designed for online casino and sports-betting brands. It allows operators to tailor their services to meet regulatory requirements across different jurisdictions. Through this partnership, CoreX will be enhanced by Paysafe’s diverse local payment methods (LPMs), ensuring efficient and secure transactions in both established and emerging markets.
Operators leveraging GiG’s platform will benefit from seamless integration with the Paysafe Gateway, which supports multiple payment options including debit and credit cards, as well as Paysafe’s digital wallets like Skrill and NETELLER. Additionally, the Gateway offers access to 30+ third-party LPMs with high market recognition, broadening payment flexibility for operators aiming to reach diverse audiences.
With a shared commitment to adaptability, Paysafe’s platform enables GiG operators to effortlessly incorporate new LPMs, aligning with market demands and evolving player payment preferences in regulated markets worldwide.
“We’re delighted to partner with Gaming Innovation Group, which is one of the gaming industry’s true innovators when it comes to player account management platforms,” said Zak Cutler, President of Global Gaming at Paysafe. “With the global regulated iGaming space increasingly complex, we share GiG’s philosophy of providing operators with the ability to adapt their operations to each unique market while remaining nimble. Together, we look forward to giving our mutual operator partners a competitive edge to support their growth in new and existing markets.”
James Coxon, Chief Operating Officer at Gaming Innovation Group, commented: “Partnering with Paysafe marks another important step forward in ensuring that our operators have access to the most seamless, flexible, and secure payment solutions available on the market, tailored to their specific market needs. As we continue to expand globally, leading innovation throughout the industry with our iGaming platform and sportsbook solution, Paysafe’s extensive payment capabilities provide the reliability and adaptability that align with our vision of delivering opportunities for growth.”
Coxon added, “This collaboration further strengthens what we can offer, providing more evidence of our commitment to empowering our partners’ success in an increasingly competitive and complex iGaming landscape.”
