Push Gaming has initiated its ambitious growth strategy for 2025 with a significant market entry into Brazil, launching its content across multiple top-tier operator brands. This move marks a pivotal milestone in Push Gaming’s commercial expansion into newly regulated markets, highlighting its robust market entry strategy.
Push Gaming has successfully introduced its diverse games portfolio to Brazilian players through prominent operator brands from day one of the market’s regulation. Key partnerships include major names such as Bet365, Entain, Kaizen Gaming, and Novibet, underscoring Push Gaming’s commitment to establishing a strong presence in Brazil’s burgeoning iGaming landscape.
Entering the Brazilian market represents a strategic expansion for Push Gaming, leveraging the country’s significant revenue potential and growing demand for premium gaming content. The studio’s market entry aligns with its goal to capture market share and deliver engaging gaming experiences tailored to local player preferences.
This announcement follows Push Gaming’s successful collaboration with BetMGM in Ontario at the end of 2024, marking the beginning of an exclusive partnership in the US market. The studio’s strategic alliances and market expansions reflect its proactive approach to driving growth and solidifying its position as a leading provider in the global iGaming industry.
Push Gaming’s entry into Brazil sets the stage for continued expansion and innovation, reinforcing its commitment to delivering high-quality gaming solutions and expanding its global footprint in key regulated markets.
Fiona Hickey, Chief Business Development Officer at Push Gaming, said: “The last few months have seen some incredibly significant announcements on our commercial roadmap and seeing our games live in Brazil is the latest standout.
“The market there is one of most buoyant, globally, and has absolutely lived up to all the buzz it has received in recent years. That suits our content perfectly, and we know that our performance in Brazil will put us in the best possible position for what is to come in the remainder of the year.
“It is always an honour to work with some of the biggest names in the business, and our launches so early into 2025 are a real sign of our intent for the coming 12 months. These are exciting times at Push Gaming.”
