Reflex Gaming Partners with Bragg Gaming Group for Global Distribution

Reflex Gaming, a provider of omnichannel gambling games, has entered into a content distribution agreement with Bragg Gaming Group. Under the deal, Reflex Gaming’s products will be distributed globally through Bragg’s remote gaming server (RGS).

This partnership will make a selection of Reflex Gaming titles available to Bragg’s operator network in regulated markets around the world, strengthening Reflex’s presence in key European markets such as the Netherlands and the UK, as well as in the United States.

The multi-title agreement also covers the distribution of Reflex Gaming’s upcoming exclusive titles, which are designed to meet the specific preferences of players in different markets. This allows Bragg to offer tailored, player-centric gaming experiences to its operator partners.

Reflex Gaming, with over 20 years of experience in land-based gambling, entered the iGaming sector in 2020. Since then, it has built a strong reputation as a game provider, offering a portfolio of engaging products that incorporate various player engagement tools aimed at enhancing acquisition, retention, and revenue for operators.

This partnership underscores Reflex Gaming’s commitment to expanding its content offering globally and reflects its ongoing strategic focus on growing its iGaming presence.

Mat Ingram, Chief Product Officer at Reflex Gaming, said: “Bragg services more than 30 regulated jurisdictions worldwide, with this agreement facilitating our expansion in key markets on our home continent and in target regions such as the U.S.

“Reflex Gaming’s product team continues to push boundaries when it comes to game development, and we have no doubt our diverse portfolio will elevate the offering of Bragg’s operator network.”

Niklas Mravlje, Director of Product Marketing at Bragg Gaming Group, added: “Reflex Gaming has a strong existing presence across major European markets thanks to its land-based heritage and more recent iGaming venture.

“Bragg’s industry expertise will help fuel the supplier’s expansion and open the doors to the highly desired USA market for their games, as well as solidifying our own position as a leading distributor of best-in-class proprietary content.”