Winning @ esports With GG.BET – Bet Builder Lessons from IEM Krakow 2026

In this brilliant case study of Bet Builder bets at IEM Krakow 2026, GG.BET reveals how to level-up the betting skills of esports fans using itemised bets and analytics.

Between 13 percent and 60 percent of GG.BET users built winning combinations using a Bet Builder on various game days at IEM Krakow 2026. 

True esports fans are the ones who know their favourite players’ gaming style and the best and worst maps for teams, stay up to date with the transfer market and game statistics, and grow as betting experts. 

Tier-1 tournaments, which draw in viewers with their star-studded teams and action-packed matches and keep them on the edge of their seat until the Grand Final, are the perfect setting for these fans to try out more complex bet types and prove their expertise. 

This was the basis of the betting experiment run by top esports bookmaker GG.BET, during which it introduced users to the possibilities of Bet Builders via its own betting tournament and articles analyzing matches. 

And these are the results of the bookmaker’s betting experiment:

Legendary IEM Krakow – More than just a tournament:

During IEM Krakow 2026, GG.BET launched a betting tournament, during which users could turn their winning bets on CS2 matches into a cash prize from a total prize fund of €20,000. 

This would have been a typical tournament, if not for one new feature: The bookmaker highlighted the option to choose both regular types of bets–singles, accumulators, and system bets–and Bet Builder, which launched on the platform at the end of 2025. 

A Bet Builder is a format in which the bettor can combine several markets within one match into one bet with increased combo odds. 

A Special Project with EGW: How analyzing game days and top combinations in Bet Builder drew in both new and more experienced bettors:

For every game day at IEM Krakow 2026, EGamersWorld published analytical materials with GG.BET data. 

Using these materials, readers could gain a deeper understanding of the context; for example, by reading about teams’ chances in matches coming up that day based on previous games – or learning which combinations of markets in GG.BET’s Bet Builder can be used to test out their predictions for a given match. 

GG.BET users’ results were also available. For instance: Which markets were in the top Bet Builder combinations, the top winning odds, the most popular individual market, et cetera.

Performance analysis for teams and players, tips about what to take into account when building a combo bet, results from previous days – all this could be useful both for new bettors (learning about the link between context and markets) and for pro bettors (trying more combinations and increasing their chances of winning). 

Thanks in particular to the advanced analytics, up to 60 percent of users built winning combinations in their Bet Builder on various game days at IEM Krakow 2026.

Customers’ Choice: Top markets, winning combinations and the highest odds for winning bets:

When building combinations, users mostly turned to the most popular markets: Match Winner, Map 1 Winner (including overtime), Round Handicap, and Total Kills by individual players. 

The highest odds for a winning combination during the tournament were 12.36 on the MOUZ vs Aurora Gaming match, which included the following markets:

Map 1 – Winner (incl. Overtime) Aurora Gaming
Map 1 – MAJ3R – Total Kills (incl. Overtime) Over 10.5
Map 1 – Soulfly – Total Kills (incl. Overtime) Over 11.5
Map 1 – Jimpphat – Total Kills (incl. Overtime) Under 17.5
Map 1 – torzsi – Total Kills (incl. Overtime) Under 18.5
Map 1 – xertioN – Total Kills (incl. Overtime) Under 18.5
Map 1 – Spinx – Total Kills (incl. Overtime) Under 19.5.

The highest percentage of users placing winning bets on IEM Krakow 2026 (60 percent) occurred on the final day of the group stage on 3 February. 

The most popular match of the day for Bet Builder was MOUZ vs FaZe Clan in a match to reach the Lower Bracket Final. 

In comparison, the highest bet in a combination on this game day (3.36) was placed on the Team Vitality vs Aurora Gaming match in the Upper Bracket Final. 

The winning combination included the market for Team Vitality to win, the Total Rounds for both teams on the first map (including Overtime), and the Total Kills for the top players on both teams (ropz, ZywOo, XANTARES, and others).

And the choice of markets on the winners, Team Vitality, over the course of the entire tournament was just as interesting. 

The combination of Bet Builder markets on Team Vitality, which won most often were: Winner Team Vitality, Map 1 – ZywOo – Total Kills (incl. Overtime) Over 15.5, and Total Maps Under 2.5. 

Two markets featuring ZywOo were the most popular individual markets on a game day: Map 1 – ZywOo – Total Kills (incl. Overtime) Over 15.5 on the last day of the group stage (3 February) and ZywOo – Total Kills (incl. Overtime) Over 17.5 at the halfway point of the play-offs (7 February). 

The choice of markets on Mathieu Herbaut was entirely in line with predictions: He’s one of the best CS2 players, has won MVP at a number of tournaments, and his game statistics continue to improve. 

The highest odds for a winning Bet Builder bet on Team Vitality were 8.85 in the team’s match against 3DMAX. The winning combination included the markets on Total Kills by key players on both teams, Team Vitality to win on the first map, and a Team Vitality round handicap on the first map.

Results and Conclusions:

A comprehensive, multi-format approach to presenting product innovations is a win-win strategy for both bettors and bookmakers. 

For bettors, formats like this are an opportunity to test things out and improve their skills by drawing not just on their own observations, but also on data and an approach to context analysis. 

For bookmakers, it’s an opportunity not only to broaden their range of interesting betting options, but also to boost the expertise of their users and their potential audience.