Bally’s Interactive Enters Partnership with Wazdan
Wazdan, an innovative games provider, is delighted to announce a partnership with Bally’s Interactive that will allow the company to provide a plethora of content to the operator via Relax Gaming.
The deal sees the first batch of player-favourite games, such as Hot Slot™: 777 Rubies and 9 Coins™, become available to even more players worldwide. With the deal, Vera&John, one of Bally Interactive’s online brands, players can also enjoy Wazdan’s engagement-boosting mechanics, including Cash Infinity™, Hold the Jackpot, and Collect to Infinity™.
This partnership sees Wazdan strengthen its foothold in several core markets, with Vera&John holding licenses from both the Malta Gaming Authority and the Swedish Gambling Authority.
Bally’s Interactive is the digital arm of Bally’s Corporation, a world-leading entertainment provider with several land-based casinos in the US and an ecosystem of iGaming and sports betting products in the UK and Europe.
Commenting on the partnership, Andrzej Hyla, chief commercial officer at Wazdan, stated, “Partnering with Bally’s Interactive is exciting for us at Wazdan, with their umbrella of brands reaching tens of millions of players globally. Vera&John has an especially strong foothold throughout Europe, a core market for us, and we’re confident their player base will love our titles – we look forward to a strong, successful future with Bally’s.”
A spokesperson at Bally’s Interactive said, “We’re excited to partner with such a reputed and high-quality studio as Wazdan. Their wide range of popular themes and boosted classic mechanics are sure to be a hit with our players.”