BETBAZAR, an established iGaming marketplace, has strengthened its portfolio with a new partnership with live casino supplier ICONIC21. This collaboration introduces a comprehensive range of live dealer games to BETBAZAR’s platform, enhancing the options available to its clients and reinforcing its position as a leader in live casino content.
ICONIC21 is known for its diverse live casino portfolio, which includes classic table games like roulette and blackjack alongside Asian-focused offerings such as Sic Bo. The supplier’s innovative titles also feature bonus multiplier mechanics and a unique “Gravity Series” of games, designed to deliver high engagement and differentiation for operators.
Through this agreement, BETBAZAR will integrate ICONIC21’s entire catalog of 20 live dealer titles into its marketplace. These games are broadcast 24/7 from dedicated studios and hosted by professional presenters, offering players an immersive experience reminiscent of physical casinos. Operators can also leverage promotional tools like Bet & Get offers and tournaments to boost player engagement.
The standout feature of ICONIC21’s portfolio is the “Gravity Series,” which enhances classic game formats with visually striking designs and multipliers that can reach up to 1,000x. These titles provide operators with a unique opportunity to stand out in the competitive live casino market while delivering exciting gameplay to players.
Additionally, ICONIC21 offers full customization for its games, enabling partners to tailor the content to their branding and audience preferences. This flexibility ensures a bespoke service that aligns with the needs of BETBAZAR’s diverse client base, further enhancing the marketplace’s reputation for quality and variety in live casino offerings.
With this partnership, BETBAZAR continues to expand its live casino vertical, delivering innovative solutions that meet the evolving demands of the iGaming industry.
Alex Iaroshenko, Chief Executive Officer at BETBAZAR, said: “With live casino titles providing an exciting vertical for operators that delivers the closest thing to a real bricks-and-mortar experience, we’re delighted to team up with one of the industry’s leading live game providers, ICONIC21, in a partnership that will enhance the range of options available via our marketplace.
“With ICONIC21’s expansive library providing everything from classic table games to Asian favourites as well as unique titles that offer additional bonus multipliers for increased user engagement, we’re sure their games will go on to be a big hit with customers and players alike.”
Alina Mihaela Popa, Chief Commercial Officer at ICONIC21, said: “Having built up a market-leading collection of live casino games that encompasses everything from blackjack and roulette to specialised offerings like The Kickoff and Crash Live, we’re thrilled to now be able to get our titles out to an even wider audience by offering them to operators through the BETBAZAR marketplace.
“BETBAZAR’s impressive outreach and strong standing within the iGaming community will ensure that more prospective partners now have access to all of our releases, empowering them to offer a more engaging user experience to customers that can be fully customised to suit their needs.”
