BetMGM has expanded its iGaming content offering in Ontario through a partnership with Incentive Games’ real-money gaming division, Incentive Studios, with four titles now available on the operator’s platform.
The launch makes BetMGM the first operator in the province to offer Incentive Studios’ Velocity, Mega Flight, Kicker and Squid Game Red Light Green Light Cashout titles. The agreement brings the supplier’s crash and arcade-style games to players in Ontario’s regulated iGaming market.
Ontario continues to be one of North America’s regulated iGaming jurisdictions, with operators and suppliers introducing new content and products following the market’s opening in 2022. The addition of the four titles expands BetMGM’s existing iGaming portfolio available to players in the province.
For Incentive Games, the deployment forms part of its broader activity in North America through Incentive Studios. The company has recently secured licences in Pennsylvania, Michigan and Ontario, supporting the distribution of its real-money iGaming content across regulated markets.
The partnership provides Incentive Games with access to BetMGM’s Ontario customer base while allowing the operator to add additional crash and arcade-style experiences to its regulated iGaming offering.
Ahmed Baker, Chief Commercial Officer at Incentive Games, said, “We’re incredibly proud to be partnering with BetMGM and to see four of our real-money titles go live in Ontario. From the outset, it’s been clear that we share a strong focus on delivering engaging, high-quality player experiences, making this a natural collaboration for both teams. This launch marks an exciting milestone for Incentive Studios as we continue our expansion across regulated markets, and we look forward to growing our relationship with the BetMGM team.”
Rob Passerino, Director of Gaming, BetMGM said, “BetMGM is focused on delivering the best online casino experience possible. As crash and arcade-style games continue to see significant growth, Incentive Studios’ portfolio strengthens our ability to meet evolving player demand, especially in key markets like Ontario.”
