ESA Gaming, an innovative games provider, has entered into a multinational agreement with major operator Betsson to launch its content in Estonia.
This partnership will initially make ESA Gaming’s growing portfolio, which includes innovative slots, crash content, and EasySwipe™ games, available to customers of the Betsafe and Jalla Casino brands in Estonia.
Later this year, ESA Gaming’s offerings will also go live on other Betsson brands, including in Lithuania, as the provider continues to solidify its presence across key regulated markets.
This collaboration with Betsson Group underscores the strong market appeal and global player engagement of ESA Gaming’s unique content.
Thomas Smallwood, Chief Commercial Officer at ESA Gaming, said: “Betsson Group is a global brand that has an excellent reputation for entertainment, and we’re delighted to initially take our games live with two of its brands in Estonia.
“With plans to expand into more nations as well through the group, this is a partnership with significant potential for us.”
Marit Ellul, Casino Manager at Betsson Group, said: “ESA Gaming has a diverse portfolio that offers unique gaming experiences to players of numerous demographics and preferences, allowing us to immediately boost our casino offering in Estonia.
“It is an exciting partnership for us and one we will look to leverage further in the near future in other markets.”
