Betway Launches Greentube’s Casino Portfolio to Expand Belgian Presence

Greentube, the NOVOMATIC Digital Gaming and Entertainment division, has successfully expanded its presence in the regulated Belgian market through a strategic partnership with leading operator Betway.

Belgian players at Betway.be can now enjoy a diverse selection of classic Greentube favorites, including Hot Cubes, Starliner, and Book of Ra™ deluxe. These renowned slots have garnered significant popularity in the local market, thanks to their strong performance as NOVOMATIC titles in Belgium’s thriving land-based sector.

The seamless integration of Greentube’s casino content into Betway’s platform was achieved through the iForium aggregation platform.

This latest launch not only strengthens Greentube’s position in Belgium but also marks another milestone in the longstanding alliance with Betway, as they continue to expand their joint offerings in regulated markets worldwide.

Jordan Wall, Sales & Key Account Manager at Greentube, said: “We are delighted to deliver popular digital takes on all-time classic slots to more players in Belgium, through our valued partner Betway. We believe that the market will respond favourably to the selection of entertainment that we are providing, further enhancing our presence in this key regulated market.”

Anthony Werkman, CEO of Betway, said: “We are thrilled to welcome Greentube, a leading provider of classic gaming content, to our portfolio in Belgium. Their premium selection of player-favourite titles is a perfect fit for our casino, giving our customers more exciting games to enjoy in a fair, safe and responsible environment.”