With the results of the UK Gambling Act Review pending imminently, the need for operators to be proactive in their pursuit of player protection is stronger than ever.
Often, problem gamblers are not detected until they’ve become high risk, which can be very costly. Once a player self excludes or is removed from the sales cycle, future revenue from that player is lost, along with an added cost of acquisition to replace them.
In this exclusive iGF Roundtable, our esteemed panel will explore the best strategies for responsible gambling and look at ways of better understanding player behaviour through clinical data analysis, resulting in increased costs savings, sustainable customer life cycles and most importantly, more fun for the player.
A great step forward for the industry as a whole!