Game Lounge, a prominent affiliate marketing company in the iGaming sector, has acquired Two Kings Consultants B.V., the parent company of Meneer Casino, a well-known Dutch iGaming affiliate site. This acquisition strengthens Game Lounge’s footprint in the fast-growing Dutch market and solidifies its global affiliate strategy.
Meneer Casino is recognized for providing Dutch players with detailed, reliable reviews and comparisons of licensed online casinos, helping users navigate a regulated environment to make informed decisions. This acquisition aligns with Game Lounge’s mission to expand its international influence and enhance user experiences across its network of affiliate sites.
The acquisition of Meneer Casino reflects Game Lounge’s commitment to strategic growth and market adaptation, supporting the company’s continued evolution in the dynamic iGaming affiliate landscape.
“We are thrilled to welcome Martin and his team to Game Lounge,” said Richard Dennys, CEO of Game Lounge. “This acquisition aligns perfectly with our growth strategy and commitment to providing high-quality iGaming experiences to players worldwide. Meneer Casino’s strong reputation and deep understanding of the Dutch market make them an invaluable addition to our network.”
Martin van Geest, Founder and Chief Editor of Meneer Casino, expressed his enthusiasm for the partnership, stating, “Joining forces with Game Lounge marks an exciting new chapter for Meneer Casino. At Meneer Casino, our mission is to provide players with honest, reliable information so they can make better choices and play smarter. We’re confident that Game Lounge’s expertise and resources will help us reach an even wider audience of Dutch players.”
Ben Robinson, Managing Partner of Corfai Capital, who brokered the deal, commented, “This transaction brings together two highly complementary businesses with a shared vision for innovation and excellence in the iGaming affiliate sector. We believe this strategic partnership will create significant value for both companies and further solidify their positions as leaders in their respective markets.”
