Gaming Realms Expands Michigan Presence through Partnership Extension with 888 via SI Casino
Gaming Realms, a leading provider of mobile-focused gaming content, has increased its market reach in Michigan by integrating its portfolio with SI Casino, a Sports Illustrated branded casino owned and operated by 888 (LSE: 888), a prominent betting and gaming company with internationally recognized brands such as 888, William Hill, Mr Green and SI Sportsbook.
With this latest partnership extension, Gaming Realms’ engaging suite of titles, including recent releases like Slingo Sweet Bonanza, as well as popular titles like Slingo Lucky Larry’s Lobstermania™ and Slingo Deal or No Deal™, will be accessible to more players in Michigan.
Gaming Realms entered the Michigan market in 2022 and has since experienced significant commercial and critical success. This expansion is part of the company’s ongoing collaboration with 888, which also recently included launching its content on 888casino in Spain, Denmark, Sweden, and New Jersey within the last three months.
Craig Falciglia, Director of Business Development at Gaming Realms, said: “We are excited to once again partner with 888 and to deliver innovative slots that offer unparalleled engagement through decision-based choices to their customer-base in Michigan. This collaboration through SI Casino further builds upon our flourishing relationship with 888, having already received positive feedback from similar global agreements with the operator.”
Howard Mittman, 888 U.S. President, added: “Partnering further with Gaming Realms through our new SI Casino brand is a key part of our product and content leadership strategy in the U.S. This collaboration will help us to provide unique and exciting experiences to our players in Michigan, and we look forward to continuing to work with the Gaming Realms team.”