Hollywoodbets has extended its partnership with SIS through a long-term agreement that will see the operator integrate the supplier’s 39’s and Fast 15’s live draws into its igaming platform across Africa.
The deal builds on the existing collaboration between the two companies and provides Hollywoodbets customers with access to additional high-frequency betting events. Fast 15’s offers a live draw format with short intervals designed to generate regular engagement, while 39’s delivers live draws every three minutes, positioned to complement quieter betting periods.
SIS supplies live betting services to a number of operators in Africa and has highlighted the Hollywoodbets agreement as part of its strategy to expand its live numbers portfolio across the continent. For Hollywoodbets, the integration adds new products to its igaming offering as the operator continues to grow its reach in regulated markets.
Joe Andrews, Head of Sales across Africa at SIS, said: “SIS and Hollywoodbets have established a successful relationship, and we are incredibly excited to extend our partnership with the launch of 39’s and Fast 15’s.
“Our market-leading numbers vertical continues to increase margins for operators across the continent, and we look forward to watching SIS’ live draws portfolio raise its profile, particularly in South Africa with the country’s leading operator.
Wayde Dorkin, Head of Product at Hollywoodbets, said: “Hollywoodbets is committed to continually improving our offering to meet the evolving needs of our clients. By integrating SIS’ full numbers portfolio, we’re broadening our product variety and strengthening our online platform to deliver an even more dynamic and engaging experience.
“SIS’ product has proven to be popular in other markets around the world, and I am sure African audiences will enjoy the round-the-clock nature of the content which will maximise engagement.”
