Jogo Global Partners with Banijay Brands for Strategic iGaming Collaboration
Jogo Global, a renowned provider for mobile and land-based platforms as well as game content development, has announced a partnership with Banijay Brands, the commercial division of the globally recognized media conglomerate, Banijay.
Banijay is notably behind some of the world’s leading entertainment formats. Their portfolio boasts globally acclaimed shows such as Deal or No Deal, Survivor, and MasterChef.
This partnership authorizes Jogo Global to integrate a curated range of Banijay’s entertainment brands into its expansive iGaming offerings. With this collaboration, Jogo Global is poised to introduce these top-tier entertainment brands to its lineup of slots and fast games, further cementing its presence in the global iGaming market.
David Marcus, CEO of Jogo Global, said: “Banijay Brands is the perfect partner for Jogo Global and we are absolutely thrilled to have sealed this agreement. In terms of securing eye-catching IP for development into exciting gaming experiences, we could not wish for a better partner.
“This deal follows an incredible 12 months of growth at Jogo, and we head to next week’s SBC Summit Barcelona eager to find new opportunities to build further on these recent successes.”
Mark Woollard, Managing Director, Banijay Gaming & Gambling Division, added: “We’re all looking forward to working alongside David and the team at Jogo, which will involve several of our licences heading into a new direction with the introduction of the exciting ‘fast’ game product line.
“Banijay Brands always looks to be on the front foot when it comes to licensing its brands into new product categories, and this is no different.”