Kindred Group Boosts Game Offerings with Swintt Partnership


In Q2 2023, Swintt, a prominent software provider in the iGaming industry, demonstrated its commitment to expanding its global footprint. This drive was evident when the company announced its strategic partnership with Kindred Group, aiming to integrate its game offerings across Kindred’s MGA, SGA, KSA, and upcoming UKGC-licensed platforms.

This collaboration ensures that Kindred Group’s customers in Malta, Sweden, and the Netherlands will have access to a selection of SwinttGames and SwinttPremium titles, with an expansion to the United Kingdom on the horizon. This move enhances Kindred Group’s presence in pivotal regulated iGaming markets.

With a strong player base exceeding 1.5 million active customers, Kindred Group stands out as one of Europe’s premier iGaming operators, housing renowned brands like Unibet, Maria Casino, and 32Red. A hallmark of the group is its commitment to responsible gambling, emphasizing its objective of mitigating revenue sourced from high-risk gamblers.

Swintt’s ethos aligns well with Kindred Group, as both companies prioritize sustainable gambling practices. A testament to this shared commitment is Swintt’s initiative to donate part of its revenue from the popular game, The Crown, to charity.

From the perspective of Kindred Group’s players, this partnership signifies an enriched gaming library, now augmented by Swintt’s diverse offerings. Titles from the SwinttGames portfolio, celebrated for their engaging themes and inventive bonus features, will be introduced. Notable games include The Crown, Aloha Spirit XtraLockTM, Candy Gold, and the newly introduced Electric Elements.

For those with an inclination for classic slots that mirror the aesthetics of traditional land-based casino games, the SwinttPremium collection will be a treat. Popular titles such as Master of Books Unlimited, Seven Books Unlimited, and the newly launched Duolito Gardens will be available. Notably, these premium titles hold significant popularity in Dutch land-based gaming halls, making this partnership a boon for Dutch players seeking to enjoy their favorite slots online in the iGaming sphere.

David Mann, Chief Executive Officer at Swintt, said: “We’re excited to be teaming up with an operator with the player base and industry standing of Kindred Group and are looking forward to having the opportunity to showcase our titles on all of the brand’s MGA, SGA, KSA and soon UKGC-licensed platforms.

“By making SwinttGames and SwinttPremium releases available to such a wide cross-section of customers, we’ll be able to further raise the profile of our brand across Europe while helping Kindred Group on its ongoing mission to deliver a safe and enjoyable
online experience to all casino players.”

Gareth Jennings,  Head of RNG Casino at Kindred Group, said: “At Kindred Group, we always try to collaborate with software providers that share our vision and ideas for the online gambling industry while also providing a secure, first-class gambling experience to customers across our full range of platforms.
“In Swintt, we believe we’ve teamed up with a company that delivers on both of these fronts and we’re really looking forward to adding their innovative range of titles to our Malta, Sweden, UK and Netherlands-facing brands to give players an even”

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