Kiron Interactive Names Leticia Palacios as New Director of Sales for LatAm

Specialising in virtual sports and numbers games, Kiron Interactive has announced the appointment of Leticia Palacios as its new Director of Sales for Latin America, underlining the company’s ongoing expansion efforts in the region.

Palacios comes with a rich background in the iGaming industry, having held positions with major industry players such as Codere, Microgaming, and Caliente. Her experience and expertise are expected to spearhead Kiron’s growth in Latin America, using its growing and diversifying product and service portfolio.

A graduate of Tecnológico de Monterrey and York University in Toronto, Palacios’ career spans successes in both land-based and online gambling markets across Latin America. She brings in-depth product knowledge across all key verticals in the iGaming sector, which will be instrumental in driving Kiron’s growth in the region.

This announcement comes ahead of the SiGMA Americas Brazilian iGaming Summit at the TransAmerica Expo Center in São Paulo, where Palacios will represent Kiron. From June 14-18, she will join her new Kiron colleagues at booth F113, welcoming delegates and discussing the firm’s promising future in the iGaming industry.

Kiron Co-CEO, Steven Spartinos said: “Leticia has extensive industry experience across retail and online and her regional knowledge and contacts are unmatched.

“Her presence gives our talented team a significant boost and I’m thoroughly looking forward to working with her to explore how Kiron’s award-winning products and services can help operators gain a competitive advantage, across Latin America.”

Letitia Palacios, Director of Sales LatAm added: “Kiron has earned a formidable reputation globally as well as in LatAm and I’m relishing the challenge of helping the team take it to the next level.

“It’s always a fantastic boost to have a strong brand and portfolio behind you and while Kiron’s is already established in the areas I’ll be focusing on, there’s always growth to be achieved and I can’t wait to get started.”